Count the number of visitors you had. You can track the number of visitors to your site and depending on your hosting company, you can track if they came from another site to yours or directly logged into your site. This will assist with your ongoing marketing strategy.
Make money directing others from your site to theirs. There are a number of ways to make money off of your website. You can have other companies advertise on your site, or drive your visitors to other sites.
Have an international presence. Once you create your website, it can be viewed by anyone and everyone around the world.
Be open 24x7. Hey, not only can you be international, but you can be open 24 hours a day, seven days a week.
Create your own following. We don’t mean like a cult, but you can easily create a online community by website techniques like blogging and using online social networks like Facebook and Twitter.
Easier and less expensive way to conduct business. With a website, you can create an online business that will allow customers to browse products or services and make purchases with minimal staff and inventory resources.
Let your clients know what your business looks like. Maybe you have a big office and lots of commercial space where you conduct your business from 9am -5pm. But you can also be in a robe and fuzzy slippers running your business from your bed at 2am. It does not matter! You can give the appearance of a major corporation by the look and navigation of your website using pictures, fonts, and layouts.
Be competitive. You can easily change your marketing and promotion messages online to be competitive. Also, if you competition has a website, then you DEFINITELY want a website.
Sell more without being a pushy salesperson. You can display complimentary products and services to your clients based upon what they view online.
Gather feedback. Encourage current or potential clients to give feedback online to make your business stronger.